22162. (a) A finance lender, broker, or mortgage loan originator licensee shall not place an advertisement disseminated primarily in this state for a loan unless the licensee discloses in the printed text of the advertisement, or in the oral text in the case of a radio or television advertisement, the license under which the loan would be made or arranged.(b) A program administrator licensee shall not place an advertisement disseminated primarily in this state for an assessment contract unless the licensee discloses in the printed text of the advertisement, or in the oral text in the case of a radio or television advertisement, the license under which the assessment contract would be administered.(c) This section shall become operative on January 1, 2019.(Repealed (in Sec. 59) and added by Stats. 2017, Ch. 475, Sec. 60. (AB 1284) Effective October 4, 2017. Section operative January 1, 2019, by its own provisions.)
California Legal Code
§ 22162
Source: https://leginfo.legislature.ca.gov/faces/codes_displayText.xhtml?lawCode=FIN&division=9.&title=&part=&chapter=1.&article=4.· Version 2026